Tel: +27 (0)11 955 9100
Newsletter - 05 April 2004
Word from the editor

Dear Reader,

In my last newsletter I asked you the following question, "what makes an estate agent the best estate agent"? I am sure that a lot of you got the answer right and enjoyed our article.

Today in follow up to my last question I want to ask you, "do You have what it takes to be a GOOD Estate Agent"? Umh...that is easy, just ask yourself the following questions:

  • Why am I in business?
  • What are my strengths and weakness?
  • What are my personal and professional goals?

And again there is an article to assist you in assessing your reasons for wanting to be a GOOD Estate Agent and to help you to evaluate your own strengths and weaknesses.

Talking about the word GOOD. Now not only do we give you GOOD FREE advertising on the following websites:

The editor

Program upgrades - new version download

In the last newsletter, dated 30 March 2004 I reported on the following:

  • Property24 Module added to CyberAgent!
    Yes - it's finally here. As an added feature of CyberAgent, you can now download listings and pictures from Property24 directly into your Property Manager and you can upload listings to Property24. This development was done as an added feature to CyberAgent, without the assistance of Property24.

Wow did we had reaction on this module! Our CyberAgent users are ecstatic about this module as it is making their uploading and downloading of property so much easier!

Thank you to all of you for your "thank you" emails.

But that is not where it ended! We were told by our users that there are "rumors" going around that one of our main competitors is spreading the word that they have issued a summons on us (at least one competitor seems to be very envious of the inroads that we make on their client base). If you are aware of any of these rumors we would just LOVE to hear from you. You can email the editor at

CyberAgent and the team will continue bringing new programme updates to you the user on a regular basis!

To get the latest update, inside CyberAgent, go to:
Utilities > Update Version and click on Download File.
If you're still on version 2 of CyberAgent - please contact our office on (011)955-9100 so we can arrange for your upgrade.


It came under our attention that some of you are not aware of all the functions of the CyberAgent programme. CyberAgent now consist of 9 modules! If you are not sure about the functionality of one of the modules do not hesitate to contact support at 011 955 9100. Jan and the support team are standing ready to answer your questions. Even better, you can now attend one of our info/training sessions.

Our first training - info session for 2004 is on it's way!

Date: 19th and 22nd of April 2004 (Book for one session only)
Time: 10:00 - 16:00
Venue: New Horizons, Randburg
Cost: R120 per person (including a small lunch)

Please take note that there are limited seats available!
Date: 12 April 2004
Contact: or (011) 955 9100
Requirement: Proof of payment (R120 per person)

Soon we will also be in:
Cape Town
Port Elizabeth

If you can assists us with venues for the above locations, please contact Nolan at 011 955 9100. Dates will be emailed as soon as we have confirmation of the venues.

To enable us to give you the full benefit of these training sessions we would ask you to complete the "Agent User Questionnaire". Click here go to our on-line Questionnaire now or go to

Meet the Team

Back from L to R:
Collin - National Sales Manager
Johan - Web Designer
Jan - Developer
Rob - Developer

Front L to R
Willie - Managing Director
Elsabè - Accounting
John -Accounting
Jaco - Support
Nolan - Training and Support

Bridging finance by Bridgeway

Who is Bridgeway?

Bridgeway conducts business as a bridging finance company with particular focus on short-term bridging finance in the property sector.

Bridgeway focuses on addressing the cash flow requirements of various participants involved in property transactions - including sellers, buyers, developers and estate agents. Bridgeway's focus has lead to an intimate knowledge of the property market, conveyance processes and associated risk management factors, making Bridgeway a leader in this field.

For example –

· Competitors only advance up to 70% or 80% of the commission, whereas Bridgeway would advance 100%!

· Competitors charge a monthly interest charge and an admin fee, whereas Bridgeway charge a once off fee with no interest being payable – no matter how long the transaction takes!!

We can now offer you the CyberAgent user commission on referrals. To enable you to qualify for these commission or should you wish to obtain more information please contact Pat on 011 955 9100 or

Nationlink Agencies

We have already congratulated the 2003 National Annual Award winners but nothing stop us from doing it again! Well done guys and girls!

Photos and prizes awarded is now displayed on the group website and individual websites.

The CyberAgent user questionnaire

The user questionnaires are assisting us to evaluate the need for support and training seminars, it also assists us in preparing the content of those seminars.

We've received quite a few completed questionnaires - for those who haven't completed a questionnaire yet, click here Newsletter

You get Free exposure of your website when you submit a news article as a valued CyberAgent customer. This newsletter is a very valuable tool in marketing the CyberProp website, and also YOUR own website. This newsletter is going out to thousands of subscribers on a weekly basis and is presented in such a way that it allows the reader to:

  • seamlessly go onto the website
  • seamlessly go onto the author of the news-article's website
  • read the news article by keeping it interesting

What to write? Anything relating to the industry! You can send your articles to:

Property of the month/week

You can now display a property of the week or the month on your website. Should you wish to make use of this facility you can contact once it is set up, you can decide which property will be displayed, and you can change this as often as you like!

Alternatively - you can have a randomly selected property displaying on your home page - each time a visitor lands on your home page, a different property will be selected.

Do You Have What it Takes to Be a GOOD Estate Agent?

To be in control of what you do for a living sounds good, but the ability to make decisions, work long hours and take risks are just some of the attributes you need to be an entrepreneur and a GOOD Estate Agent. If you're strong in one area and weak in another, the business will reflect this.

How do you know you have what it takes? You need to assess your reasons for wanting to be a GOOD Estate Agent and evaluate your own strengths and weaknesses.

Ask yourself the following questions:

1. Why am I in business?

Write down exactly why you are in business. Take some time to get down all the reasons you can think of. This'll help you to understand your motivation. The list below might help you with ideas.

  • Independence - to earn a living from your own ideas and control your own future?
  • Income - to have extra money to build a more solid future for yourself/your family?
  • Self Worth - to prove to yourself and to others that you can succeed at what you are doing
  • Lifestyle - to be able to work flexible hours, to work from home, to work part -time?
  • Type of work - to be satisfied from your work efforts and do something you really enjoy.

2. What are your strengths and weakness?

  • Make a list of the personal qualities that you think are your strongest. What sort of person are you? What is it about your personality that is most helpful?
  • List your personal limitations. What parts of your personality limit what you can do?
  • Write down, in detail, exactly what professional skills and experience you bring to the business.

Ask yourself how much risk you're prepared to take financially and in other areas of the business (first make a list of the 'other areas' that you feel are challenging for you)

3. What are your personal and professional goals?

  • Write down your personal goals for, say, the first twelve months, then for the next five years. What sort of person do you want to be?
  • Write down your professional goals for the same time periods. What do you want to achieve as a business person?

When answering these questions, be specific and practical.

Once you've answered all these questions you'll see where your knowledge and experience is valuable to your business and where you'll have to make up for your shortcomings.

If you're weak in one area, perhaps you could form a partnership with someone who has those attributes, rather than trying to get those skills yourself.

You should also be able to see how your entrepreneurial desire relates to other important aspects of your life. Does it all add up to what it takes to run a business?