Tel: +27 (0)11 955 9100
Newsletter - 29 September 2009
Word from the editor

Dear CyberAgent user,

Good news! Overall the real estate market is showing clear signs of improving. Hang in there! That is the advice from the experts.

The real estate industry all over the world becomes more and more competitive as the years ticks passed. Even in difficult times we will still find numerous listed agencies in operating in a specific area this making the industry not only very competitive but also challenging.

Herewith some marketing tips for our CybeAgent users;

1. Grow your web presence

The most important factor for selling homes online is getting a real estate website that will convert traffic into leads. BUT having a website is one thing, to make it work is another thing. Web presence is a combination of factors supporting each other. Here I’m referring to your website, a blog, press releases, articles and area information. When using these factors to your advantage you will reinforce your brand and be able to position yourself as an authority. We feel so strongly about your website that we don’t charge our CyberAgent users for any text information that you want us to place on your website. For more information send your email to

2. “Tune up” your direct marketing

Find out what is working for you and what not and then do more of the good and less of the bad. Add value to your message, strengthen your offer, give people something to respond to and lastly make people talk about your offering.

3. Use your software application to the fullest!

Not so many years ago estate agents was conducting business on the back of their cigarette boxes. Then came along the telephone and fax machine and now we have computers and software applications like CyberAgent which offers a strong presence on the web through websites marketing and email facilities and also offering a complete real estate office solution to the real estate agent and agencies. Our CyberAgent application consists of 12 modules that allow you to manage your agents, your clients, your properties and new developments. By using these various modules you can get maximum marketing for your listings. We feel so strongly about you using your CyberAgent application to its fullest that we don’t charge for any training at our offices. For more information send your email to

Feedback: Rudi Visagie, the man behind the controversial Rudco home loan scheme and also the man that one of our CyberAgent users warned our CyberAgent Newsletter subscribers against, is languishing behind bars at Pollsmoor Prison. He was arrested while travelling as a passenger in the Montague area. His vehicle was found by police, abandoned on a farm road near Worcester. To read more

Good Luck!
The editor

Whats New

1. Due to requests by numerous clients, we have changed the way in which you can get feedback on your properties that have been viewed by interested parties. It works the same as before in that you can retrieve the times viewed per individual listing. However there is now a tick box where you can see all listings and the times they were viewed on all sites at once. To access this feature go to and log in with your ftp name and password (contact support in case you do not have these details). Here you will also find other useful links for example, property enquiries, which allows you to check up on website enquires for your listings

2. Two new property types that were added; “Villa’s” and “Security Estates”. To download these, go to the “utilities” menu, select “Database Cleanup” and at the bottom of the new window select the option “Property Types”.

Should you need any help please contact the support desk at 011 955 9100 or at


New Website Features

New Search Engine Friendly Links

  • We have changed the URL display of the automatically generated links at the bottom of your website

  • We display these links on your website to make it easier for search engines to index your website, the current URL for property in Alberton looks like this:

    • Property_for_sale_*_south_africa_**_gauteng--alberton.prc

  • The updated URL will display as below:

    • property-for-sale/South_Africa/Gauteng/Alberton.prc

  • Although the 1st option will still get all your pages indexed on search engines we believe that the newer version will help even more in getting your site to the top of search engines

Once off setup cost:

Price: R200-00 Excl Vat

Monthly Hosting: FREE

How to order

Send an email to stating your website address and ask for the new search engine friendly links to be updated on your website.


I wanted to let you know that we're selling, as we've changed our strategy to providing enterprise data acquisition solutions.

Kind Regards
Artemi Krymski
Founder & Director
BytePlay Limited

As a result of this sale we are not sure what will happen to updating to this website in the near future.

Webmaster CyberAgent

From our Support Desk

Hi All,

Hope you are well.

Take note that we have released a new Build on CyberAgent.
The latest CyberAgent application is now on 3.100.1396.

For all our Cyberagent Professional users, a unique feature has been available for your own website, of which most were unaware. This feature is where you can set your featured property on your own website. Click to view

NEW! A Property stats module is now available. See the section “What’s new”

For those of you have missed the previous mailer, we are constantly updating our suburb list to ensure the most correct suburbs. All you need to do is download the suburb list in the "Utilities" menu, select "Database Cleanup" and at the bottom of the new window click the "All" radio option and click "Download". Once it is done, please go re-select the suburb for this property and save and then update to the website will be fixed. Click to view the steps to update your location list.

Your properties are now updating to 60 websites. The latest websites added;

Please do not hesitate to contact us (011) 955-9100 or mail us at



Property slump is over!

The August oobarometer price index recorded an increase in year-on-year house prices of 6.9 percent.

"The latest oobarometer shows an improvement in year-on-year house prices for the third month in a row," says Rhys Dyer, chief operating officer of ooba. "There are clear signs that we are seeing the end of the downturn and that the property market is gearing itself for recovery...

Hetzner - Beware: Weak passwords still a leading gateway for criminals!

Your first line of defence on the web is creating the strongest password possible to protect your computer, your data and your online accounts. Hackers have become increasingly sophisticated at password “cracking.” What may have been considered a strong password a few years ago may now be an open door to your computer. If someone steals your passwords, they can use your name to open new credit card accounts, apply for a bond, or pose as you in online transactions. They can also access your email, instant messages, contact lists and other personal information...

Email abuse

Dear client;

As we host over 1600 websites and literally thousands of email accounts spamming can become a problem;

Letter received from a client:

Hi, folks.

It always amuses -- and disgusts -- me when I get these. We debunk perhaps the most common of these -- the "Nigerian 419 scam".

Anyway, I suspect you'll want to shut down these accounts immediately, or contact law enforcement.... [You may be receiving my message because the scam's "Reply-to:" header or the body text points to one of your accounts; again, you'll want to cancel that account.]

Please take appropriate action -- preferably getting the perpetrators arrested and locked away for life.

Thanks for your prompt action.

In answer our letter to Hetzner:

Hi Sarel

I've just spoken to our client

They claim that they definitely did not send out this e mail message. We believe that this could be as a result of spoofing The address must have been intercepted.

As discussed with our client (and I can actually agree with our client...) This mail was sent out 15 Aug, which was this past one was at the office.

I can also just mention that both us and our client fully understands the spam policies

Dillon Gray

Hetzner’s response:

Dear Dillon

Thank you for your email.

The best would be to change the password of the e-mail address as the spammer made use of this e-mail address to send out the mail. They add to use the password as they authenticated the e-mail address.

Once the password has been changed to a strong password we can resolve the matter on this side.

Should you require further assistance in this matter, please do not hesitate to contact me.

Kind Regards,
Sarel Venter
Hetzner Abuse Department

As a reseller and as a domain belongs to you the client it is important that are aware of the following;

  1. That you understands Spam/Spamvertising i.e. and that you understand why [advertisement on the spam message] / [message] is an infringement of Hetzner’s policies.
  2. That you have taken the appropriate efforts to ensure that spamming does not happen; this would entail providing proof to us that you have terminated agreements with spammers and/or that you’ve undertake not to do so.
  3. That you accept responsibility that you will meet the above requirements.
  4. That you are aware that any infringements in this regard will result in suspension or termination of the hosting account in question.
  5. And lastly that you use a strong password. This is a password that consist of letters, numbers and characters and that is at least 10 characters long

Should you have any questions please contact Dillon at 011 955 9100 or at


Website Marketing - NEW: &

Click Here for printable .pdf file

Monthly Stats - End August 2009


Internal Site
Page Impressions
Total Users
Unique users
Sub Totals:
External Site
Page Impressions
Total Users
Unique users
Sub Totals:
Page Impressions
Total Users
Unique users
Sub Totals:


CyberAgent Training and Info Sessions

We now provide you with FREE training session in the following areas;

  • Gauteng
  • Kwazulu Natal
  • Western Cape
  • and the Garden Route

During these training sessions more information will also be provided on:

  • CyberAgent Anywhere
  • Keep me Informed Function
  • New developments in CyberAgent
  • New Update Manager
  • REEP (Real Estate Evaluation Portal)
Western Cape
Gauteng Training Sessions

Date: Daily
09h30 to 12h30 - Beginners
14h00 to 17h00 - Advanced
Cost: FREE!
Venue: 22 Ackerman Street, Witpoortjie, Roodepoort, 1724


Tel: (011) 955-9100

Contact us to book your CyberAgent Anywhere training session today

Western Cape Training Sessions

Date: 6th and 20th of October 2009
09h00 to 11h00 - CA Beginners
11h00 to 13h00 – CAA & Sales
12h00 to 16h00 – CA Sales & Advanced

Cost: FREE!
Venue: 65 Balfour Street, Parow, Cape Town


1st and 16th of October respectively

Chris Niemandt
Cell 082 432 6963

Contact us to book your CyberAgent Anywhere training session today


A warm welcome to all new Agencies August 2009:

We trust that by now you are well aware of what CyberAgent can do for you. If you need any assistance, please do not hesitate to contact us at or phone us at: +27 (0)11 955-9100 or 086 112- 9237

Most Internet enquiries August 2009:

Company Requests
Proplist - PIP 934
Chas Everitt International Property Group 669
The Rental Giant 162
Wendy Machanik Properties 140 135
Aragon Properties 107
Hall Real Estate - Alberton 96
Anne Porter Properties (Pty) Ltd 96
Providence Realty 90
NWSE Property Group 90
Mambo Properties 84
The Letting Agent 78
Hall Real Estate - Bedfordview/Edenvale 73
Summer Homes Residential Sales & Rentals 72
Proplist - Johannesburg South 68
Rent n Buy Properties 65
Zenith Real Estates - Rentals 60
In memory of:

To All Friends/Family/Clients

We just want to inform you of the Death of Alice Herbst this morning.

We want to say thank you for taking her on this beautiful sunny spring day to go home to you God. You have taken the most beautiful flower.

We want to thank you Lord for the time that you gave her to us, to work with us, became our best friend, our mother and our granny, not just for us but our children and our clients.

We will always love her.

For further information
Contact Rachel 0741030482
Vanessa her daughter 07836013768

Rachel & Wayne and all staff members
Property-Active Centurion


News from Chas Everitt / Rustenburg agents licensed to thrill

Four enterprising estate agents are planning to take the Rustenburg property market by storm thanks to a novel licence model that will enable them to concentrate all their time and talent on their property clients...

IEASA news - First-time buyers want move-in homes

Greater affordability and declining home prices are now prompting more first-time buyers to enter the property market.

And Dr Willie Marais, national president of the Institute of Estate Agents of SA, says that is of course good news for sellers in a market where supply exceeds demand...

EAAB - Fidelity fund certificate renewals

As part of the Estate Agency Affairs Board statutory mandate and legislation, it is the requirement of all estate agents wishing to operate within the residential property industry to be in possession of a valid Fidelity Fund Certificate (FFC).

The validity of a FFC is 01 January of a year to 31 December of the same year and estate agents are therefore required to renew by no later than 31 October of each year to obtain a FFC for the following year...

Quotation of the month

Democracy is the recurrent suspicion that more than half of the people are right more than half the time.

E. B. White, New Yorker, July 3, 1944
US author & humorist (1899 - 1985)